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Privacy Policy

This privacy policy explains what personal data we collect, the purposes for which we collect the data and what we do with the collected data. The legal basis for this declaration is the General Data Protection Regulation (DSGVO). 


We process your personal data which falls under the following categories of data:

Telephone number
Head size (hat size)

You have voluntarily provided us with your data and we use this data on the basis of your consent for the following purposes:

to send you information about products, promotions and events of the company by e-mail (newsletter), rarely also by post, as well as

to send you special offers from the company's product range by e-mail (newsletter).

The data you provide is also required for the fulfilment of the contract, i.e. for the processing of your orders. Without this data, we cannot process your order, i.e. fulfil the contract with you. 


We store your data on our company server at Franz-Josefs-Kai 15, 1010 Vienna: 

We use the following order processors for data processing:

Customer database:  Pro Soft EDV – Entwicklungs- und Vertriebsgesellschaft m.b.H.,

Online shop administration:  InstantTM, Design GmbH,

Online shop payment transactions: Unzer Austria GmbH,

Shop payment transactions: Nexi Austria GmbH,

Newsletter mailing: MailChimp (Rocket Science Group, USA),

Anaylsis of website user behaviour: Google Analytics (Google Inc),


We use the Google Analytics web analysis service to analyse and evaluate the use of our website. The provider of this service is Google Inc. (1600, Amphitheatre Parkway Mountain View, CA 94043, USA). Google Inc. is certified under the US-EU data protection agreement "Privacy Shield" and thus undertakes to comply with the EU data protection regulations. Information on how Google Analytics handles user data can be found in the DATA PROTECTION DECLARATION OF GOOGLE

Google Analytics uses "cookies". Cookies are small text files that are stored on your computer to improve the user experience and to enable an analysis of the use of the website. When you visit our website, you will be asked to consent to the use of cookies. If you do not allow us to use cookies, certain features and pages will not function as intended and your user experience will be limited. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

If you no longer wish to be tracked by Google Analytics, please click here:

OSX Safari
iOS Safari


So-called social media plug-ins are integrated on our website in order to recommend and share posts in social media, for example on Facebook, Instagram or YouTube. When you interact with the plugins, e.g. when you press the "Facebook" or "Instagram" button or enter a comment there, your browser forwards this information directly to the relevant social medium and stores it there.

To learn more about the purpose and scope of the data collection and the use of the data by Facebook, Instagram, Youtube, as well as your associated rights and setting options with which you can protect your privacy, please refer to the privacy information of Facebook, Instagram and Youtube.


5.1 Newsletter Content

We send newsletters mostly as emails, in rare cases by post. The newsletters contain information about our products, about promotions and events of the company, general information about the company as well as offers from the product range of the company tailored to you.

5.2 Newsletter Registration

Registration for our newsletter takes place on the one hand in writing in our branches, and on the other hand online via a REGISTRATION LINK ON OUR WEBSITE. The online registration for the newsletter is carried out by means of a so-called double opt-in procedure. This means that after registration you will receive an e-mail in which you are asked to confirm your registration. This confirmation is necessary so that no one can register with other email addresses. To register for the newsletter, it is sufficient to enter your email address. The registrations for the newsletter are logged in order to be able to prove the registration process in accordance with the legal requirements.

5.3 Use of the "MailChimp" dispatch service provider

For the dispatch of our electronic ("online") newsletter, we use the order processor "MailChimp", a newsletter dispatch platform of the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA. MailChimp is certified under the US-EU data protection agreement "Privacy Shield" and thus undertakes to comply with the EU data protection requirements. You can view MailChimp's privacy policy HERE.
The email addresses of our newsletter recipients are stored on MailChimp servers in the USA. MailChimp uses this information to send and evaluate the newsletter on our behalf. Furthermore, MailChimp may use this data to optimise or improve its own services. However, MailChimp does not use the data of our newsletter recipients to write to them itself or to pass it on to third parties.

5.4 Statistical survey and analyses

The statistical surveys carried out by MailChimp determine whether the newsletters are opened, when they are opened and which links are clicked by the newsletter recipients. The analyses helps us to recognise the reading habits of our newsletter subscribers and to adapt the content to their wishes as best as possible or to send different content according to the interests of our subscribers.


You can revoke your consent to receive the newsletter at any time. A revocation has the consequence that we no longer process your data for the above-mentioned purposes from this point on. You will find a link to cancel the newsletter at the end of each newsletter or HERE. You can also contact our office to cancel your subscription.

You can also ask us at any time for information about the data we have stored about you and also request the correction or deletion of your data.
You can reach us at the following contact details:

Mühlbauer Hut und Mode GmbH & Co. KG
Franz-Josefs-Kai 15
1010 Wien
Tel +43 1 533 52 69
Fax +43 1 533 52 69 23
If you believe that the processing of your data violates data protection law or that your data protection rights have been violated in any other way, you can complain to the supervisory authority. In Austria, the DATA PROTECTION AUTHORITY is responsible.